Frequently Asked Questions
Where do you get your names and addresses?
- Opt-in Websites
- On and off line surveys
- Online product & warranty registration
- Newsletters
- Magazine subscriptions
- Sweepstakes and contests
- Acxiom
- Dun & Bradstreet
- Equifax
How current is your database?
Our database is refreshed every 30-45 days.
Bouncebacks and opt-outs are removed same day.
Who maintains your database?
Our database is maintained by Acxiom and updated every 30 days.
Who are some of the marketers who use this database?
- American Express
- Amvest Financial Group
- AT&T
- Bahama Bay Resort
- Bennigans
- The Discovery Channel
- Dow Chemical
- Enterprise Rent-A-Car
- Fox TV
- Miller Brewing Co.
- New Line Cinema
- PBS
- State of Maine Department of Tourism
- Steinway Pianos
- T-Mobile
- University of Chicago
- US Army Reserve
- Walt Disney Studios
Can you merge and purge with our database?
To avoid redundant mailings we can do a merge and purge for a modest fee.
Do you have an Address Append service?
If your customers have also opted in to our 160 million consumer database (more than half of all adult Americans have), we can help you:
- add missing opt-in customer email addresses when you have their postal addresses
- add missing opt-in customer postal addresses when you have their email addresses
cost: 10ยข per address added
Isn't this spamming?
dvMail is 100% CAN-SPAM compliant. We are white-listed by every major email provider.
What if a recipient doesn't want future mailings?
We have CAN-SPAM compliant opt-out language in every dvMailing. When a recipient opts-out, we immediately delete them from our database.
How much time do you need to create a campaign?
Once we have your creative content, we require 48 hours to test the dvMail before transmitting it.
You test every dvMail before you transmit it?
All client dvMails are sent to a test panel prior to transmission.
How is dvMail organized?
Earl Weingarden is the founder and President. He has been an agency producer/creative director for ad agencies in Detroit, Baltimore, New York and Chicago. He founded Michigan and Trumbull Advertising in 2001. Earl is joined on a project basis by industry experts in the areas of promotion, programming, interactive media planning, database management, ecommerce, design and production/post production. Brief sketches of each individual can be found at http://www.dvmail.biz/who_we_are.php
Do you have any creative, production or editorial capabilities?
We can provide all creative services. Smaller production can be handled in house as well as editorial. We function as producer and hire appropriate talent for larger productions.
You talk about "open rates" but you don't mention "sales results." Why not?
dvMail's database size and microtargeting capabilities will deliver large numbers of pre-qualified consumers to the advertiser's website or landing page. At that point it is the advertiser's responsibility to convert prospects into purchasers. Product or service quality, pricing, perceived value and ease of placing an order are sales conversion variables over which only the advertiser has control.
To summarize, our responsibility is to bring you qualified prospects. Your responsibility is to convert them.